As Twitter turns five this week Charlie Brooker on 10 O’clock Live looks into how influential this social networking site is commenting on how Twitter has changed the way “news is disseminated, the way stalkers track their pray”. Celebrities, rappers, politicians, astronauts, citizens across the world use Twitter every day. The simple lay out and easy to use blogging site allows people to update status’ and so on in moments from computers, lap tops, or smart phones this making Twitter a phenomenon.
Social networking sites have changed the face of media in the past seven years, Twitter took 38 months to reach a billion tweets and since then the world has gone crazy for this micro blogging site. Today 190 million users make a billion tweets a week from what they ate for breakfast to revolutionary comments that help over turn dictators.
The market value of Twitter is ten billion dollars which shows how much micro blogging has come since five years ago, but is Twitter all its made out to be?
Charlie Brooker says in a somewhat comical manor that Twitter can be a tool of hate, many hate campaigns being established on Twitter. The social networking site can be seen as a PR tool in many ways, however, due to people being able to follow who they like and comment sometimes Twitter has helped PR disasters.
Despite the outstanding figures of the amount of people that use Twitter and Tweet on a daily basis, ‘last year, a study from R.J.Metrics, which develops online metric analysis software, showed that only 17% of all Twitter accounts were active in December 2009. That’s down from more than 70% in early 2007, when Twitter was a fledgling company with far fewer users.’
So what is next for Twitter? Can it be developed even further? Or is it just a craze that will inevitably fade out?